Aligned with the spirit of the Year of Family, and in light of the current circumstances and the importance of reinforcing unity, solidarity, and collective responsibility across our society, the Unity Wristband Initiative is a design-led campaign that celebrates the deep sense of solidarity between citizens and residents across the nation. The initiative introduces a Unity Wristband, distributed across institutions, companies, schools, and community networks as a visible symbol of shared belonging and collective responsibility.

 

The initiative brings together a coalition of government entities, corporate partners, educational institutions, and community organizations across Abu Dhabi, who are supporting the campaign and participating in a shared civic moment that celebrates unity, responsibility, and the values that bind society together.